Data & research / AI search

llms.txt adoption among leading SaaS sites

35 of 47 leading B2B SaaS websites (74%) already serve an llms.txt file. The file is a voluntary guide for language models, not a standard.

By Georgi Todorov · Data collected 5 October 2026

74%serve an llms.txt file (35 of 47)

12sites have no llms.txt

5sites publish llms.txt and also fully block at least one AI bot

What we found

llms.txt is a plain-text file at the root of a site that lists the pages a language model should read first. It is a proposal, not a standard. Even so, 35 of the 47 sites we could check have published one.

The 12 sites without a file are: ahrefs.com, canva.com, docusign.com, figma.com, gitlab.com, grammarly.com, miro.com, snowflake.com, trello.com, workday.com, zoho.com, zoom.com.

Publishing llms.txt does not mean a site is open to every AI crawler. 5 sites have the file and still fully block at least one AI bot in robots.txt: calendly.com, github.com, loom.com, notion.com, servicenow.com.

Full dataset

Site	llms.txt	Address checked
adobe.com	Yes	adobe.com/llms.txt
asana.com	Yes	asana.com/llms.txt
atlassian.com	Yes	atlassian.com/llms.txt
box.com	Yes	box.com/llms.txt
calendly.com	Yes	calendly.com/llms.txt
clickup.com	Yes	clickup.com/llms.txt
cloudflare.com	Yes	cloudflare.com/llms.txt
datadoghq.com	Yes	datadoghq.com/llms.txt
dropbox.com	Yes	dropbox.com/llms.txt
freshworks.com	Yes	freshworks.com/llms.txt
github.com	Yes	github.com/llms.txt
gong.io	Yes	gong.io/llms.txt
hootsuite.com	Yes	hootsuite.com/llms.txt
hubspot.com	Yes	hubspot.com/llms.txt
intercom.com	Yes	intercom.com/llms.txt
klaviyo.com	Yes	klaviyo.com/llms.txt
loom.com	Yes	loom.com/llms.txt
mailchimp.com	Yes	mailchimp.com/llms.txt
monday.com	Yes	monday.com/llms.txt
notion.com	Yes	notion.com/llms.txt
okta.com	Yes	okta.com/llms.txt
pipedrive.com	Yes	pipedrive.com/llms.txt
salesforce.com	Yes	salesforce.com/llms.txt
semrush.com	Yes	semrush.com/llms.txt
servicenow.com	Yes	servicenow.com/llms.txt
shopify.com	Yes	shopify.com/llms.txt
slack.com	Yes	slack.com/llms.txt
squarespace.com	Yes	squarespace.com/llms.txt
surveymonkey.com	Yes	surveymonkey.com/llms.txt
twilio.com	Yes	twilio.com/llms.txt
typeform.com	Yes	typeform.com/llms.txt
webflow.com	Yes	webflow.com/llms.txt
wix.com	Yes	wix.com/llms.txt
zapier.com	Yes	zapier.com/llms.txt
zendesk.com	Yes	zendesk.com/llms.txt
airtable.com	Could not check	airtable.com/llms.txt
ahrefs.com	No	ahrefs.com/llms.txt
canva.com	No	canva.com/llms.txt
docusign.com	No	docusign.com/llms.txt
figma.com	No	figma.com/llms.txt
gitlab.com	No	gitlab.com/llms.txt
grammarly.com	No	grammarly.com/llms.txt
miro.com	No	miro.com/llms.txt
snowflake.com	No	snowflake.com/llms.txt
trello.com	No	trello.com/llms.txt
workday.com	No	workday.com/llms.txt
zoho.com	No	zoho.com/llms.txt
zoom.com	No	zoom.com/llms.txt

Method

The sample is 48 widely used B2B software companies. This is our own selection, not a ranking.
On 5 October 2026 we requested /llms.txt on each main domain from a browser.
“Yes” means the address returned a plain-text or markdown file. A 404, a sign-in page or an HTML page counts as “No”.
One site, airtable.com, could not be checked and is excluded from the percentage.

Limits of this data

We did not judge the quality or completeness of each file, only whether it exists.
Some companies keep llms.txt on a docs subdomain instead. Those are not counted here.
Having the file is not evidence that it changes how AI systems treat a site.

Need a file for your own site? Use the free llms.txt generator.

Use this data

Free to use with attribution and a link to this page.

Create & Grow (2026). llms.txt adoption among leading SaaS sites. https://createandgrow.com/research/llms-txt-adoption-saas/

About the author

Georgi Todorov is the founder of Create & Grow, a digital PR and SEO agency for B2B brands. More about Georgi