One of the most interesting cases we worked on recently was for a client in the adult AI space.

The main brand is: Fantasy AI
https://fantasy.ai/

It’s an AI girlfriend platform, which immediately creates a major problem.
Most websites refuse to link to it. And the few that are open to it ask for 3–5x the usual price.

In practice, that means:

  • Around 90% of potential placements are closed
  • Outreach becomes extremely inefficient
  • Traditional link building doesn’t work

So we had to rethink the approach completely.

The Strategy

Instead of forcing links to the main domain, we created a secondary site:

https://fantasy-ai.app/en.html

Same brand name – Fantasy AI
Same positioning.
But framed as a broader AI companion / assistant product.

This allowed us to:

  • Keep the brand “Fantasy AI” consistent
  • Maintain strong topical relevance
  • Control the surrounding context (AI, AI companion, AI assistant, etc.)
  • Open doors to SaaS, business, and media websites that would NEVER link to our client!

The Execution

We focused on building links to the secondary domain from sites that would never link to an adult-oriented product:

  • SaaS blogs
  • Service providers
  • Business websites
  • Online publications and magazines

So far:
→ 51 links from unique domains
→ Real sites, not low-quality placements

All using:

  • branded anchors
  • natural mentions
  • relevant surrounding content

Why This Works

Even though the links point to a different domain, the signals remain strong:

  • Same brand name (“Fantasy AI”)
  • Similar product positioning (AI companion)
  • Consistent topical relevance

This keeps the semantic connection between both properties.

What is The End Goal?

Once the link base is strong enough, the plan is to:

→ Implement a 301 redirect to the main domain

Because of:

  • brand consistency
  • topical alignment
  • clean link profile

We expect to retain the vast majority of the value from those links.

Takeaway

In restricted or “impossible” niches, you don’t fight the system directly.

You work around it.

Instead of trying to force links where they’re not welcome, you:

  • shift the positioning
  • control the narrative
  • and build authority in an acceptable context

Then transfer that value back.