As of 2025, blogging is not just putting words on a page – it’s about creating high-quality, engaging content quickly.  Regardless of your blogging niche, AI writing tools have been developed to assist successful bloggers with everything from outlines with core keywords to full articles that are ready to publish.  

In this guide, we will outline the ten best AI writing tools and how you can write smarter, rank higher, and have your audience returning for more.

What is an AI writing tool?

An AI writing tool is software powered by artificial intelligence that helps to create, edit, and optimize text for many types of content. These tools utilize advanced AI language models to generate content, including blog posts, product descriptions, ad copy, emails, and even longer articles, all in seconds, based on the prompts or directions you provide. 

The intention of AI writing tools is to save bloggers, copywriters, and marketers time while maintaining decent writing quality (no content is perfect), and help to get more content produced from an SEO perspective through producing unique, engaging, and SEO-optimized text faster.

Many tools are now integrated into a broader content creation ecosystem that also includes an AI image tool to produce images and an AI video generator to produce video. The pictures and videos allow content creators to handle text, photos, and video in one collection of features. 

It’s not surprising that 58% of companies that used generative AI used it for content creation – that speaks to just how important these AI tools have become in the 24/7, paced content marketing business today.

How to Choose the Right AI Writing Tool?

When it comes to picking an AI writing tool, your content goals, budget, and workflow will all dictate your decision. The first thing to consider is your most important content goal: are you looking to write blog posts? Generate ideas? Create SEO content? Then, look for tools that give you the features you’ll use most: keyword inclusion, tone, and grammar checking.

Another primary consideration is integration. If your writing tool integrates with your CMS or publishing platform, it will make your life much easier and save you time! Scalability is also an important factor; if your blog is successful, can your new AI tool keep up with your increased content demands? 

Make sure to utilize free trials or demos to assess usability, output quality, and overall value before purchasing a subscription.

The 8 Best AI Writing Tools

1. Jasper AI

Jasper AI is one of the best AI writing tools for bloggers who need versatility and usability. The tool is packed with over 50 content templates, including blog post outlines, product descriptions, social media captions, and email copy. With ease of use and an advanced language model, Jasper can help you create a high-quality, engaging output within minutes.

Source: Jasper AI

Key Features:

  • Over 50 are already set up with content templates.
  • “Boss Mode” for creating efficient long-form content.
  • Multiple language support for bloggers located all over the world.
  • SEO capabilities integrated with Surfer SEO.
  • Brand voice and team collaboration capabilities.

Pros:

  • Produces high-quality, human-like content.
  • Wide range of templates for multiple content types.
  • Generates SEO capabilities when paired with Surfer SEO.
  • User-friendly with exceptional customization capabilities on top of usability.

Cons:

  • Higher price than some competitors.
  • Requires a learning curve to adapt to Boss Mode features.
  • Best SEO capabilities require third-party integration.

Expert tip

Jasper combines multiple large language models, including GPT-4 and Claude 2, to deliver high-quality outputs.

Sidra Condron

2. Copy.ai

Copy.ai is a speedy and efficient AI writing tool that suits bloggers, marketers, and business owners and is designed to create engaging copy in seconds. Copy.ai excels at creating engaging blog introductions, catchy headlines, social media captions, and ad copy, especially when ads are permitted. 

Copy.ai offers a clean interface and speedy content generation that allows the user to create fresh ideas and short-form content on command.

Source: Copy.ai

Key Features:

  • 90+ templates for various content types.
  • Blog post outline and intro generators.
  • Noteboard for brainstorming and idea generating.
  • Supports multiple languages.
  • Real-time editing and rephrasing suggestions.

Pros:

  • Simple to use with little to no setup.
  • Great for generating creative ideas fast.
  • A substantial number of templates for marketing and blogging.
  • Includes a free plan for basic usage.

Cons:

  • Not well suited for long-form and in-depth article generation.
  • Some content will require manual editing for accuracy.
  • Fewer SEO features than some competitors.

3. Writesonic

Writesonic is a feature-rich AI-powered writing program that works for both bloggers and marketers as it includes tools for blog posts, product descriptions, ad copy, and AI-generated images. 

It has a huge focus on SEO, including integration with Surfer SEO, which helps you create keyword-optimized content and rank higher in search results. Writesonic will assist you in creating long-form articles, making it well-suited to bloggers who need speed and quality.

Source: Writesonic

Key Features: 

  • AI Article Writer for long-form blog posts.
  • 70+ templates for virtually every content format.
  • Integration with Surfer SEO for keyword-optimized content.
  • Built-in AI image generation tool.
  • Multi-language support. 

Pros: 

  • Strong SEO-focused features. 
  • Works for both long-form and short-form content. 
  • Will also include AI image generation for your visual content. 
  • Regular updates and improvements to features. 

Cons: 

  • The quality of the output depends on the input (consideration of the prompts). 
  • Some features are only available on the higher-tier plans. 
  • The interface can feel cluttered for new users.

4. Sudowrite

Sudowrite is an artificial intelligence writing tool focused on creativity, making it an excellent resource for bloggers, authors, and storytellers. Most AI writing tools like Jasper and Copy AI are geared towards speed and SEO; however, Sudowrite can help you develop a narrative, improve flow, and block out a chapter – or anything else that presents a block. 

Source: Sudowrite

Key Features:

  • “Story Engine” for your plot and narrative.
  • Rewrite and expand.
  • Sensory description for imagery.
  • Brainstorming mode for ideas.
  • Supports long-form fiction and nonfiction.

Pros:

  • Great for storytelling and creative writing.
  • Helpful to get past the block, with interesting input.
  • More natural, fun writing.
  • Easy-to-use writer interface. 

Cons:

  • Not as focused on SEO and keyword generation.
  • Less templates, primarily based on conversion or used as a marketing tool.
  • Primarily better for creative content, not just factual.

5. Scalenut

Scalenut is an AI writing and SEO platform that aims to assist bloggers, businesses, and marketers in creating quality content that is optimized for search. It is the perfect blend of a great AI writing app and great seo tools that will allow you to do everything, from keyword research, competitor analysis, and content optimization in the same application. 

Scalenut allows you to create blog posts, plan content, optimize content, and increase rankings, all without having to open multiple applications.

Source: Scalenut

Key features:

  • AI writing tool for blog posts, social media posts, and ad copy.
  • Keyword research, including built-in clustering.
  • Real time seo scoring for content optimization.
  • Competitor analysis helps you refine your content strategy.
  • Create long-form content with outlines.

Pros:

  • Combines AI writing and SEO in a single application.
  • Creates keyword-focused content that ranks.
  • Provides insights into competitors’ content.
  • Easy for beginners and professional users.

Cons:

  • It’s very feature-rich, which could be overwhelming for a casual blogger.
  • Need to spend some time learning to leverage their SEO features.
  • Content created by AI is still not completely accurate for a human audience, so you will need to check facts before posting.
  • Important:
Use Scalenut’s keyword research and SEO optimization features together to create content that not only reads well but also ranks higher on Google faster.

6. Frase.io

Frase.io is a content research and optimization platform powered by artificial intelligence that provides support in writing articles for bloggers and marketers who rely on SEO. With a focus on improving search ranking with AI writing support, topic research, content briefs, and optimization advice. 

Bloggers can use Frase.io to quickly evaluate all of the pages ranking for their topics, discover what topics/features/content will improve their articles, and create content that will satisfy reader intent and search engine criteria.

Source: Frase.io

Key Features: 

  • AI-generated content brief and outline. 
  • SERP analysis to find ranking opportunities. 
  • Real-time SEO scoring and optimization suggestions. 
  • Question research to help target user intent. 
  • Integrates with Google Search Console for keyword tracking. 

Pros: 

  • Strong discussion of SEO and content optimization. 
  • Helps speed research with automated content briefs. 
  • Helps align articles with user intent and ranking factors. 
  • Great for short-form and long-form content writing. 

Cons: 

  • Less useful for serious writing than other AI tools. 
  • Must turn to other tools for image or video content. 
  • Will get the best results if the time to refine the (extensive) optimization suggestions.

7. INK

INK is an AI writing and SEO optimization platform for bloggers, marketers, and businesses looking to create content that ranks in search engines. INK merges a cutting-edge AI writer with live SEO guidance to make each piece not only engaging to read but also optimized to be found in search. 

INK checks for plagiarism, adjusts tone, and generates AI images, making it a true content must-have for modern creators.

Source: INK

Key Features:

  • AI writing assistance for blogs, ads, and social content.
  • At-a-glance real-time SEO score, suggestions for optimization.
  • Plagiarism checker and originality.
  • Customizable tone of voice for brand voice.
  • AI image generation.

Pros:

  • Strong SEO integration with clear next steps for action.
  • Assembly of writing, optimization and plagiarism detection all in one.
  • Generates both short-form and long-form content.
  • Ability to generate AI images for rich content.

Cons:

  • The user interface can feel overwhelming even for the savvy user.
  • AI output is not always usable and may require some editing.
  • Some advanced features are only available on paid plans.

8. Rytr

Rytr is an easy-to-use, cost-effective AI writing assistant for bloggers, marketers, and small businesses to create high-quality content in minutes. Known for its affordability and ease-of-use, Rytr has numerous writing templates for content writers for any project, such as blog posts, product descriptions, email writing, and social media captioning, etc.

If you just want to quickly write some usable content and do not want to set up account settings or work through long learning curves, Rytr is a perfect choice. 

Source: Rytr

Key Features :

  • 40+ content templates to suit the use case. 
  • Supports 30+ languages and 20+ tones of voice. 
  • Built-in plagiarism checker. 
  • Simple interface and setup; minimal process required. 
  • Specific features for long forms of writing (blogs, articles, etc.). 

Pros:

  • Very affordable compared to other AI writing tools. 
  • Excellent variety of content templates to suit writing needs. 
  • Good interface for beginners to jump right in. 
  • Good model for multiple languages and tones. 

Cons: 

  • Limited features for SEO optimization. 
  • Minimal editing needed in output. 
  • Not very advanced for longer pieces or complex or creative writing (compared to paid versions).

Conclusion

In 2025, AI writing tools will be a must for bloggers who want to create quality, SEO-friendly content faster than ever before. No matter if you value creativity, cost, SEO-friendliness or speed, we have a tool on this list that will fit your needs. 

The key is to try a few and find one that fits your workflow, allowing AI to handle the writing while you focus on engaging with your audience.

Frequently Asked Questions

The biggest advantage of using AI writing tools for bloggers is they allow bloggers to save countless hours of time developing ideas, outlines, or even writing full blogs in just a few minutes. Another benefit of AI writing tools is the quality of the writing produced will most likely be better with higher SEO and search rankings.

Yes. Most AI writing tools now support dozens of different languages, which helps you reach an audience globally. This can be especially helpful for blogging to a larger audience and in multiple markets.

The cost of AI writing tools can vary widely. Many offer free versions with basic building blocks while more premium programs offer more advanced writing tools. These premium features can include added extra features like SEO tools, check for plagiarism and team collaboration.