General Reddit Stats

  1. Reddit ranks as the 3rd most visited website in the United States. (Source: SemRush)
  2. Reddit is an online forum platform boasting more than 130,000 sub-forums and communities. (Source: Statista)
  3. During December 2023, the online forum recorded approximately 2.1 billion visits, solidifying its position as one of the most-visited websites on the internet. (Source: Statista)
  4. In January 2024, the platform received approximately 1.22 billion global visits. (Source: Statista)
  5. Reddit holds an estimated value of around USD 15 billion. (Source: Enterprise Today)
  6. As of 2022, there are 50 million daily active Reddit users worldwide, reflecting a slight 3.8% decrease from the 52 million daily active users it had in 2021. (Source: Oberlo)
  7. Each day, Reddit records over 150 million unique page views. (Source:Enterprise Today)
  8. Reddit is a platform characterized by significant daily activity, encompassing more than 46.7 million searches. (Source: Social Champ)
  9. Reddit collected approximately $23.68 million in revenue from premium subscription fees. (Source: Demand Sage)
  10. Reddit has received more than 100 million app downloads from the Google Play Store. (Source: Demand Sage)

Reddit Active User (Daily and Monthly) Stats

  1. Reddit boasts 50 million daily active users. (Source: Data Reportal)
  2. The ratio of daily active Reddit users to the total population is 0.6%. (Source: Data Reportal)
  3. The proportion of daily active Reddit users to the population aged 13 and older is 0.8%. (Source: Data Reportal)
  4. Users typically allocate approximately 16 minutes daily to the platform on average. (Source: Social Champ)
  5. Reddit had more than 430 million monthly active users, and a significant increase is expected in the 2024 statistics. (Source: Enterprise Today)
  6. Premium Reddit users are projected to increase by 37.55% in 2024 from a base of 896.001 in 2024. (Source: Bank My Cell)
  7. It is estimated that by 2025, the number of Reddit daily users will increase by 11.57%. (Source: Bank My Cell)
  8. A total of 80% of Reddit users report that the platform has influenced them to discover and watch a new show or movie. (Source: Founder Jar)
Reddit had more than 430 million monthly active users, and a significant increase is expected in the 2024 statistics. Click to post on

Reddit Demographics Stats

  1. In January 2022, 63.6% of Reddit’s global user base comprised males. (Source: Statista)
  2. Women constituted approximately 35% of the website’s user base. (Source: Statista)
  3. In terms of discovering new products, 82% of Gen-Z users place their trust in Reddit. (Source: Enterprise Today)
  4. Gen Z constitutes 26% of Reddit’s user base. (Source: RedditInc)

Reddit Content-Based Stats

  1. Popular titles have character counts ranging from over 20 to under 120. (Source: Enterprise Today)
  2. During the first half of 2023, Reddit users generated an impressive 4.4 billion pieces of content, and over 878,000 new discussion communities were established. (Source: Enterprise Today)
  3. Video games and consoles constitute a significant portion of Reddit’s traffic, accounting for 17.40% of the forum’s most popular categories. (Source: Enterprise Today)
  4. Food is the most popular topic on Reddit, experiencing a substantial 35% year-over-year increase in subscribers across all 50 food communities on the website. (Source: Enterprise Today)
  5. English accounts for over 96% of Reddit’s content, while German, Spanish, Portuguese, and other languages make up the remaining 4%. (Source: Demand Sage)
Reddit content by language statistics represented by a donut chart.

Subreddit Stats

  1. In 2022, Nicolas Cage’s AMA post in one of the most popular subreddits, AMA (“Ask Me Anything”), received over 238.5 thousand upvotes, becoming the year’s most popular AMA. (Source: Statista)
  2. The platform hosts over 2 million unique subreddits, which are also referred to as “communities.” (Source: Enterprise Today)
  3. February 2022 saw the creation of 41,037 new subreddits. (Source: Enterprise Today)
  4. The number of active subreddits continues to rise, surpassing 3.4 million active communities as of 2022. (Source: Enterprise Today)
  5. The size of a Subreddit often varies based on the popularity and broad appeal of the topic, with the largest community boasting 41.4 million subscribers, followed by another community with 32 million subscribers. (Source: Social Champ)
  6. The leading subreddits include r/announcements, r/funny, and r/AskReddit, boasting subscriber counts of over 153 million, 40 million, and 35 million, respectively. (Source: Bank My Cell)
Leading subreddit statistics by number of subscribers represented by a bar chart.

Reddit Traffic and Visitor Engagement Stats

  1. Reddit derives 99.99% of its traffic from organic keyword searches. (Source: Enterprise Today)
  2. As of July 2023, Reddit Statistics indicate that the platform recorded global traffic of 4.98 billion, marking a 12% increase from June 2023, which had only 4.4 billion. (Source: Enterprise Today)
  3. The United States is responsible for the majority of traffic to, comprising 48.46% of all site traffic. (Source: Statista)
  4. Following closely behind are the United Kingdom and Canada, each contributing approximately 7% of Reddit’s total traffic. (Source: Statista)
  5. The average duration of a Reddit website session has slightly decreased to 7 minutes and 59 seconds, but Reddit’s active engagement remains high, with a growing user base and content. (Source: Enterprise Today)
  6. As of August 2023, Reddit represented just over 1.6% of the total social media website traffic in the United States. (Source: Statista)
Reddit traffic and visitor statistics represented by a row chart.

Reddit Ads Revenue Stats

  1. Projections indicated that Reddit was expected to generate ad revenue exceeding $800 million in 2023. (Source: Social Champ)
  2. Reddit achieved an average revenue of $1.02 per user in 2023. (Source: Demand Sage)
  3. Reddit ads exhibit a 47% higher likelihood of relevance to specific topics compared to ads on social platforms. (Source: Founder Jar)
  4. Reddit ads are 16% more likely to inspire users to research the product or brand than those on other social networks. (Source: Founder Jar)
  5. Viewers of Reddit ads tend to spend 2.5 times more money on purchases overall than viewers of ads on other social sites. (Source: Founder Jar)
  6. Reddit ads are 12% more likely to persuade users on the platform to make a purchase compared to ads on other social sites. (Source: Founder Jar)