Top Voice Search Statistics for 2024
- By the end of 2024, global adoption of voice assistants is projected to reach 8.4 billion, doubling from 4.2 billion in 2020. (Source: Doorfinder)
- Voice search assistants accurately answer 93.7% of search queries. (Source: Yaguara)
- In 2023, an estimated 125.2 million people worldwide will use voice assistants. (Source: Yaguara)
- 60% of voice search users report frequently using voice search when they are alone. (Source: Yaguara)
- A 93% satisfaction rate with voice assistants underscores their effectiveness and reliability in meeting user needs. (Source: Doorfinder)
- The majority of voice search results originate from the top three traditional web search results. (Source: Invoca)
Voice Search Statistics Worldwide
Voice Search in the US
- Voice assistants are used by 62% of residents in the US. (Source: Yaguara)
- In the US, voice search is mainly used for checking the weather (75%), playing music (71%), and getting news (64%), showcasing its versatility. (Source: Doorfinder)
- In the United States, 36% of residents own a smart speaker. (Source: Yaguara)
- 50% of Americans use voice search features on a daily basis. (Source: Yaguara)
- 45% of Americans rely on voice search technology as the foundation of their buyer journeys. (Source: Semrush)
- 58% of smartphone users in the US employ voice search to find information about products or services. (Source: Semrush)
- Statista Consumer Insights survey results confirm Amazon’s dominant position as the market leader in the smart speaker segment in the United States. (Source: Statista)
Voice Search in the UK and Europe
- The European Speech Recognition market is expected to expand by 14.28% (2024-2030), reaching US$4.01 billion by 2030. (Source: Statista)
- More than a third of individuals in the U.K. and Germany incorporate voice search technology into their buyer journeys. (Source: Semrush)
- In 2022, 46% of respondents from the United Kingdom indicated using Amazon’s Alexa. (Source: Statista)
- Among all respondents in the UK, Google’s voice assistant is the least used. (Source: Statista)
- Europe hosts 217 Speech and Voice Recognition startups, such as Babbel, Nuance, Speechmatics, Rasa, and Trint. (Source: Tracxn)
Google Voice Search Statistics
- Google Assistant boasts a monthly user base of 500 million people worldwide. Source: Yaguara)
- Google Assistant stands out as one of the most popular digital assistants, used by 36% of users. (Source: Yaguara)
- Google Assistant accurately understands queries 100% of the time and delivers correct answers nearly 93% of the time. (Source: Yaguara)
Amazon Alexa Statistics
- 71.6 million people in the United States prefer Amazon Alexa for their smart assistant needs. (Source: Yaguara)
- Alexa held approximately 45% of the market share. (Source: BusinessDIT)
- By the end of 2025, forecasts predict over 130 million Amazon Echo speakers shipped globally. (Source: Yaguara)
- According to Amazon, 25% of households in the United States had at least one Alexa device. (Source: BusinessDIT)
- Alexa is accessible on 60,000 devices and is connected to 100 million devices. (Source: BusinessDIT)
Siri Statistics and Facts
- More than 45% of voice assistant users prefer Apple Siri over other digital assistants. (Source: Yaguara)
- Nearly 98% of smartphone users reported trying Siri at least once in their lifetime. (Source: Yaguara)
- More than 500 million electronic devices worldwide feature Siri. (Source: Yaguara)
- (Source: Yaguara)
- 62%t of iPhone users reported using Siri while driving or in their cars. (Source: Yaguara)
- Siri’s original voice came from Susan Bennett, a voice-over artist. (Source: WifiTalents)
Voice Assistant Usage Statistics
- Google Assistant and Siri each capture 36% of the user base, highlighting the competitive landscape of digital assistant usage. (Source: Doorfinder)
- 71% of internet users prefer conducting queries through voice search rather than typing. (Source: Yaguara)
- 71% of people use Voice Assistants primarily for playing music. (Source: Yaguara)
- 51% of consumers employ voice search to research restaurants. (Source: Invoca)
- 58% of consumers aged 25-34 use voice search daily, while 43% of consumers aged 55 and above use voice search weekly. (Source: UpCity)
- 64% of respondents use Android phones rather than iPhones to conduct voice searches. (Source: UpCity)
- 58% of consumers use voice search to discover local business information. (Source: Invoca)
Voice Search Recognition Statistics
- The speech recognition market is anticipated to reach a value of $8.53 billion by 2024. (Source: Yaguara)
- The speech recognition market is projected to grow at a CAGR of 14.84% from 2024 to 2030, reaching $19.57 billion. (Source: Yaguara)
- Google’s speech recognition now accommodates more than 100 languages, broadening its global reach and improving accessibility. (Source: Doorfinder)
SEO and Voice Search Statistics
- The typical loading time for a voice search results page is 4.6 seconds. (Source: Yaguara)
- 22.8% of SEO professionals cited voice search as the most influential emerging factor in SEO. (Source: Yaguara)
- 27% of searches in the Google App are now conducted by voice. (Source: Synup)
- 50% of voice search results depend on a featured snippet to provide users with information. (Source: Synup)
- 22% of voice search queries are for local content. (Source: Synup)
- Voice search queries typically consist of longer sentences, averaging about 29 words in length. (Source: Synup)
Voice Search Trends
- Amazon leads the smart speaker market in the US, while Siri and Google Assistant dominate on mobile devices. (Source: Semrush)
- Smart speaker sales are projected to exceed $30 billion by the close of 2024. (Source: Yaguara)
- Weather queries and “near me” searches rank as the most popular uses for voice assistants. (Source: Semrush)
- The specific keyword usage (such as “best,” “easy,” “free,” “top,” “list,” etc.) in voice searches is predicted to increase by 20%. (Source: Synup)
- By 2024, approximately 80% of voice searches are expected to be conversational, differing from traditional search methods. (Source: Synup)